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Wetting Agents: Interview with Dr. Matteo Serena & Dr. Doug Soldat

Watch the discussion below in which Dr. Glen Obear, Director of RDI at Exacto, Inc., interviews two university researchers at the cutting edge of their fields – Dr. Matteo Serena, Professional Researcher at the University of California-Riverside, and Dr. Doug Soldat, Turfgrass Extension Specialist at the University of Wisconsin-Madison.

Watch the interview to hear Dr. Soldat’s and Dr. Serena’s perspectives on a range of topics, including:

  • Turfgrass industry scope and breakdown of research approaches
  • Regional trends with water conservation (arid southwest vs. humid midwestern USA)
  • Collaboration with associations, industry, and end-users
  • Education for the future generation of green industry professionals
  • The future of turfgrass

Dr. Serena’s research primarily takes place in Riverside, CA, where a multidisciplinary team is researching turfgrass breeding, pest control, and water management. Dr. Serena oversees the water conservation and salinity management program, studying the reduction of water use in turfgrass systems. 

Dr. Soldat’s research program is based in Madison, WI, and his team’s projects span a broad range of topics, including soil fertility, water management, and turfgrass growth modeling. The unifying theme of his program is helping people make better decisions based on data, including interpreting weather conditions and soil and water properties. 

For more information, please visit http://turfgrass.ucr.edu/ and http://www.turf.wisc.edu/.

Turf needs water to survive. If not managed effectively, soil moisture can cause consistent problems such as water-repellancy that create dry patches, inconsistent turf appearance, and in severe cases, complete loss of turf. Turf wetting agents help move water into the soil, improve uniformity, and increase moisture retention.

How do great ideas turn into high-quality products? The idea is translated into a stable, quality formulation then the questions begin. At what rate should the product be applied? When should it be reapplied? Can it be mixed with other materials? Does it need to be watered-in? We answer these questions by conducting field trials to put new product ideas to the test under real-world conditions.

Have you ever purchased a potted plant and noticed that after a few rounds of watering it, the water was going straight down to the drainage holes? This classic case of water repellency or hydrophobicity in the soil can be resolved with the use of soil surfactants, or wetting agents.

Soil water repellency, or hydrophobicity, creates tremendous challenges for irrigation in turf and can be prevented by wetting agents.

Interested to learn more?

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New CCO Malin Westfall

Exacto Announces Malin Westfall as Chief Commercial Officer

Exacto is pleased to announce the appointment of Malin Westfall as Chief Commercial Officer. Exacto, LLC (“Exacto”), a full-service innovation partner in the agricultural, turf, and ornamental horticulture markets, is pleased to announce the appointment of Malin Westfall as Chief Commercial Officer, effective immediately.

Complete Your Product Line with USDA Certified Biobased Adjuvants

“We are pleased to announce a strategic partnership with S2G and Skyline Global Partners,” says Wally Beecroft CEO of Exacto®, LLC. “This will enable us to accelerate our innovation capability, geographic expansion, and expand our offerings, all in the service of our customers.”

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