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Cutting-Edge Perspectives: Dr. Brad DeBels on the Turf Industry

In the sprawling world of agriculture and horticulture, there’s a unique and often overlooked sector that plays a pivotal role in our daily lives – the turf industry. Whether you’re strolling through a lush golf course, enjoying a picnic in the park, or watching your favorite sports team play on a perfectly manicured field, you’re experiencing the artistry and science of turf management.

Recently, we had the privilege of sitting down with Brad DeBels, a prominent figure in the turf industry and the President of the Wisconsin Turfgrass Association (WTA). In our wide-ranging video interview, we delved into the intricate world of turf, its challenges, and the future it holds.

The turf industry is far more expansive than meets the eye. From golf courses to residential lawns, athletic fields to sod farms, it encompasses a diverse range of stakeholders, each contributing to the green tapestry that adorns our surroundings. Brad sheds light on the multifaceted nature of the turf industry and the vital roles played by its various components.

Grasping the Green Future: Wisconsin Turfgrass Association's Path Ahead

The Wisconsin Turfgrass Association serves as the connective tissue that binds these disparate elements into a harmonious whole. Brad discusses the mission and vision of the WTA, highlighting the impactful activities and goals that underpin their efforts to bolster the turf industry.

Lastly, we embark on a journey into the future. Brad paints a vivid picture of what the Wisconsin turf industry might look like a decade from now, envisioning both the challenges it may confront and the exciting opportunities that lie ahead.

Join us for this illuminating conversation with Brad DeBels as we uncover the world of turfgrass management, its significance in our lives, and the promising horizon it stretches toward. Whether you’re a seasoned turf professional or simply curious about the green landscapes that surround us, this interview offers valuable insights into an industry that often thrives beneath our feet.
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Exacto Announces Malin Westfall as Chief Commercial Officer

Exacto is pleased to announce the appointment of Malin Westfall as Chief Commercial Officer. Exacto, LLC (“Exacto”), a full-service innovation partner in the agricultural, turf, and ornamental horticulture markets, is pleased to announce the appointment of Malin Westfall as Chief Commercial Officer, effective immediately.

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